Electronics retailers: Marketplaces dominate sales

By MCM Editorial Team

May 2, 2024

Despite the traditional preference for physical stores, consumers are increasingly turning to third-party marketplaces for their electronics purchases, drawn by the allure of affordability and convenience, according to a recent report from PYMNTS Intelligence.

Based on insights from over 3,500 U.S. consumers, the report highlights the dominance of online marketplaces, which captured 39% of electronic purchases, surpassing physical stores in this specific retail category.

This trend is exemplified by Amazon’s commanding 41% share of consumer spending on electronics and appliances, underscoring the evolving landscape of retail preferences.

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